Nike has been quietly transforming itself from an apparel company to an apparel company that builds sensors into everything... blending man and machine so that we'll all be able to track our every move and figure out what we're doing right or wrong on our journey to greater personal fitness.
Path to greater fitness, I suppose (har). Because the private social network has a new update out today, that pairs its mobile-only app with the Nike+ Fuelband so that the device on your wrist can use the device in your pocket to tell your close friends just how active you are each day.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/AoIGm9dXL6A/
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